Todd Lieman


Welcome.

If you’re here, it likely means you’re looking for something very specific that you can’t name. Perhaps I can help.

For much of my career, I thought of myself as a consultant hired by brands like Mutual of Omaha, Airstream, Waymo, Oracle, and Sovos to help solve creative and strategic challenges. 

But over time I realized something. It wasn’t about brands at all. It was about people. My clients were the CEO, CMO, Managing Partner, CRO, Head of Culture, and SVP of Advertising. And with the most successful engagements, there was one consistent golden thread… the kind of leader who brought me in. 

Courageous. 
Visionary. 
Compassionate. 

It became clear that my best clients trust the instinct that there is a better way for their organizations. They listened to the voice that said something wasn’t quite right. They didn’t need another consultant, but they definitely needed some help. These are the ones who take risks and fight against the status quo. These are the senior leaders who invite me to partner with them to imagine new futures, solve old problems, and build the unexpected.

“Guided by a unique feel, Todd operates with a heart-driven mindset at the intersection of strategy and creative. His fearless persistence carried us through our growth and eventual acquisition.” Todd Lachman, Founder, Sovos Brands

“Todd’s talent is to inspire his clients to see their objectives and solutions through a lens they’d never anticipate.” John Hildenbiddle, former SVP Brand Management & PR, Mutual of Omaha

“I can’t explain how it works. It just does.”
Mollie Hansen, Chief Marketing Officer, Airstream

My work is a mix of counsel, coaching, and curiosity. Rooted in decades of creative and strategic experience, these are the conversations that come before the work. Sometimes they result in a re-imagined corporate culture, a creative direction that finally feels right, a story you didn’t know how to tell, a decision you’d been avoiding, a campaign, a mission, an acquisition. We often don’t even know what we’re solving for when we start. But… we always unlock answers that wouldn’t have happened without the provocation.

Fair warning: this work is not for everyone. Maybe it’s not for you. That’s completely okay. I get it. It can get uncomfortable. Stick around, though, because when it does… it usually means we’re creating something special. 

You know if any of this is calling you. Reach out. Let’s talk about creating a playground of candor, discovery, and surprising results. 

Any questions?

A little more